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Private Equity | TMT

Hills Balfour Group has been acquired by MMGY Global

The shareholders of Hills Balfour Group have sold the business to MMGY Global. Financial details have not been disclosed.

Hills Balfour Group is a leading public relations and marketing communications agency specializing in travel and tourism. The firm, founded 20 years ago by recognized industry leader Amanda Hills, has expertise in public relations, representation and marketing, with a focus on international destination and hospitality clients. It operates in Europe and Dubai.

MMGY Global is an integrated travel and hospitality marketing company. It offers industry and brand research to identify the habits and preferences of travelers; develops creative solutions tailored to various marketing channels; deploys integrated plans across various marketing disciplines to target and convert travelers throughout the entire travel experience; and provides outcome measurement tools.

Oaklins Cavendish, based in the UK, advised the shareholders of Hills Balfour on the sale of the business to MMGY Global.

Parties

Talk to the deal team

Peter Gray

Partner
London, United Kingdom
Oaklins Cavendish

Ben Goldring

Partner
London, United Kingdom
Oaklins Cavendish

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