Insights & Analytics
The insights and analytics sector includes companies that specialize in market research and consulting, data & analytics, customer and employee experience, reputation management, and insights technology and services. If you are in this industry, you have witnessed dramatic changes. You will benefit from working with our experienced team, which has represented TPG Growth, Lake Capital, RDA Group, Vision Critical and Phocuswright. Our investment bankers have had M&A and operating experience at prominent firms, such as Gartner, New Science, TNS Healthcare, Kantar Health and Nielsen.
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STAC has been acquired by n2 Group
Strategic Technology Analysis Center (STAC), a world leader in financial-technology benchmarking and events, has been acquired by n2 Group, the UK specialists in advanced computation and IT infrastructure.
STAC joins NAG and VSNi in the growing community of n2 Group companies dedicated to advancing computation through collective innovation, technical excellence and long-term strategic growth. STAC will operate as an independent business within n2, maintaining its brand, identity and ethos.
Epicenter has been acquired by Stagwell
Epicenter Experience (Epicenter), an enterprise software company that leverages mobile and location data to map and sequence complex consumer behavior patterns, has been sold to Stagwell, the challenger network built to transform marketing. Epicenter will become part of the Stagwell Marketing Cloud (SMC), a proprietary suite of software-as-a-service (SaaS) and data-as-a-service (DaaS) products built for in-house marketing teams.
Learn moreHelixa has been acquired by Telmar
Helixa has been acquired by Telmar, a portfolio company of Boathouse Capital.
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Suzanne Petren-Moritz
CEO, Market News International (Deutsche Boerse AG)
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The Power of Instinct: Interview with Award-Winning Marketer and Behavioral Expert Leslie Zane
EVENT RECAP: Joanna Stone Herman engaged in an enlightening discussion with Leslie Zane, a leading expert in behavioral marketing and brand growth. Ms. Zane discussed her newly released book, “The Power of Instinct,” and shared her revolutionary approach to marketing that bypasses the resistant conscious mind to reach people’s instincts, changing brand behavior faster and more easily.
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Ken Sonenclar
Oaklins DeSilva+Phillips