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Génicado has received a minority investment from BNP Paribas Développement

Quentin and Martin d’Hermies have completed a primary minority LBO of Génicado with BNP Paribas Développement.

Génicado is a local champion for object and clothing personalization. Located in Nantes and with offices in Paris and Rennes, the company is a one-stop shop for its B2B clients who externalize their brand image.

BNP Paribas Développement, an autonomous subsidiary of the international banking group BNP Paribas, is a limited company which, for over 30 years, has been investing its own funds directly as a minority shareholder to support the development of successful SMEs and SMIs to ensure their long-term survival by facilitating their transfer. In addition to providing companies with stable financial resources, BNP Paribas Développement’s mission is to support the management teams over the long term as they implement their medium-term strategic projects. BNP Paribas Développement’s position as a minority shareholder ensures that its partners benefit from appropriate governance without interference in day-to-day management, while benefiting from the strength of a recognized group and the experience of a partner with a portfolio of over 500 diversified investments.

Oaklins’ team in France acted as the exclusive financial advisor to Génicado in this LBO.

Parties
“This first transaction on our capital is a strategic step in the life of our company and marks a turning point in the development of our group. In choosing BNP Paribas Développement, we have chosen a national partner with shared values and we have enabled 15 of our managers to join us in developing our business throughout France. We would like to thank Oaklins, who skilfully advised us throughout the transaction.”

Quentin and Martin d’Hermies

Owners, Génicado

Talk to the deal team

Véronique Roth

Senior Advisor
Paris, France
Oaklins France

Kilian Barbier

Associate
Paris, France
Oaklins France

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