Perfion, the Danish PIM software company, has been acquired by Boyum IT (Volpi Capital).
Introduction
Perfion is a Danish SaaS company with a leading position in the PIM solution area, servicing a broad and international customer base. PIM software (Product Information Management) helps companies integrate product information from various sources in order to secure a single accurate view. The PIM software business area is experiencing significant growth due to focus on enhancing customer experience and journey through the development of omnichannel go to market strategies.
Oaklins’ team in Denmark was engaged by the owners of Perfion as strategic and financial advisor in this transaction.
Having been involved in multiple transactions, I am very impressed with the outcome of this process. Oaklins assisted throughout and demonstrated extensive experience and knowledge about the industry, which enabled positioning Perfion in the best possible manner. This effort, as well as safeguarding the seller’s interest in the best possible way, has put Perfion in a great position. We are confident that we have found the right long-term home for Perfion.CLAUS CHRISTENSEN, CHAIRMAN OF THE BOARD – PERFION
About Perfion
Perfion, founded in 2002 and headquartered in Denmark, with offices in Germany, the Netherlands, Belgium, the US and the UK, is a SaaS company with a leading position in the PIM solution area, servicing a broad and international customer base. The Perfion software suite enables companies to manage product information and efficiently distribute this via relevant channels. It integrates seamlessly with other enterprise software solutions, such as CRM, ERP and PLM systems, as well as e-commerce platforms, hence acting as a single source of truth for all product information.
The solution is easily scalable and requires no knowledge of coding. The Perfion PIM software can be used to describe all types of data, including features, photos, descriptions, files etc. in different languages or representations.
Read more about Perfion on the website: www.perfion.dk
About Boyum IT
Boyum IT, a portfolio company of Volpi Capital, is a leading provider of SAP solutions, headquartered in Denmark and operating in 125 countries. The acquisition of Perfion enables Boyum IT to offer Microsoft based software solutions and further strengthen the position as a one-stop-shop software provider for its customers.
Read more about Boyum IT on the website www.boyum-solutions.com
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