Strategic positioning in the Nordic building materials sector

Deal Flash

FagFlis Group, Norway’s leading B2B specialist in ceramic tiles and related products, consists of 13 fully owned and 12 franchise stores in Norway, and three owned stores in Sweden.

Through the acquisition of FagFlis Group, Norway’s leading B2B specialist in ceramic tiles and related products, STARK Group A/S, secures a crucial building block in their Nordic growth strategy.

We chose Oaklins because of its solid understanding of our business, the building materials industry and the relevant universe of buyers. Through close collaboration and determination, the Oaklins team conveyed the strategic strengths and potential of our business, anticipated and handled the challenges throughout the process and negotiated rewarding terms on our behalf. I must admit that the sale process was more challenging than expected, but, with the support of Oaklins, it was structured and timely, and the result was better than we had hoped for. I can genuinely recommend Oaklins to anyone who considers selling their business. HENRIK STENSRUD, CEO AND FOUNDER, FAGFLIS GROUP, NORWAY

Oaklins’ global reach helped find the right partner

Oaklins’ team in Norway acted as the exclusive sell-side financial and strategic advisor to the shareholders of FagFlis Group. The team was engaged throughout the sale process from the drafting of marketing materials, presentations and financial data pack, to the development of a strategic potential buyers list, management presentations, due diligence, and negotiations through to the closing of the transaction.

Read more about the transaction, market trends, deal drivers and M&A valuation aspects