Selling Your Events Business
A Strategy for Founders, Owners, and Senior Executives
Selling Your Events Business walks all key stakeholders through a sale process from beginning to end, with detailed prescriptions for how to prepare the company, how to maximize valuation, how to negotiate, and how best to avert due-diligence problems. The guidebook investigates the impact of sustainability and AI on events companies and explores the special issues that affect healthcare & life-science events, hosted-buyer events and firms that supply support services to the events industry. Finally, Selling Your Events Business reveals how buyers -- both strategics and private equity firms -- will approach acquiring your company.
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