Cloudco Entertainment has been acquired by IVEST Consumer Partners
The private shareholders of Cloudco Entertainment have sold the company to IVEST Consumer Partners.
Cloudco Entertainment is a provider of children’s content and licensed consumer products related to owned brands and IP. Originally launched by the Weiss family in 1981 as a division of American Greetings and called Those Characters from Cleveland (TCFC), Cloudco has a long history in creating and managing over 30 renowned children’s brands, such as The Care Bears, Holly Hobbie, Madballs and Pretty Freekin Scary. After American Greetings sold to Clayton, Dubilier & Rice in 2018, TCFC was spun out as a standalone business, renamed Cloudco Entertainment and refocused exclusively on its commitment to enriching its 40-year heritage with iconic IP.
IVEST Consumer Partners is a private equity group. In IVEST, Cloudco has found a growth-oriented investor perfectly aligned with Cloudco’s 360-degree IP strategy to develop iconic properties that resonate as both consumer products and for content audiences.
Oaklins Intrepid, our consumer and retail team in Los Angeles, served as the exclusive financial advisor to Cloudco Entertainment in this transaction.
![](/api/deal-hero-image/109242/deal-hero-image.jpg)
![](/api/deal-party-images/109242/deal-parties.png)
Talk to the deal team
Michael Rosenberg
Oaklins Intrepid
Kyle Kearney
Oaklins Intrepid
Related deals
Winking Studios Limited completes a secondary fundraising of US$20 million
Winking Studios has successfully raised US$20 million to fund its business strategy and future plans, such as strategic acquisitions, alliances and joint ventures as well as secondary or dual listings, to grow the group’s market share and broaden its customer base globally.
Learn moreÑaming, SL has been acquired by DeA Capital S.p.A.
Spain’s leading producer of sandwiches, fresh and ultra-fresh products, Ñaming, has sold a majority stake to Italian fund DeA Capital.
Learn moreUniKidz has partnered with Karmijn Kapitaal
Karmijn Kapitaal has acquired a majority stake in UniKidz, a talent development organization that provides a scientifically-based developmental approach through high-quality childcare. Through the partnership with Karmijn Kapitaal, UniKidz can take the next step in bringing their unique concept to even more children.
Learn more