Go to deals
Private Equity | Consumer & Retail | Food & Beverage

Brownie Brittle has been acquired by Second Nature Brands

Encore Consumer Capital has sold Brownie Brittle, LLC to Second Nature Brands, a portfolio company of CapVest Partners LLP. The acquisition of Brownie Brittle enables Second Nature Brands to expand retailer partnerships, take advantage of new product innovation and achieve operational efficiencies.

Brownie Brittle is America’s number one brownie snack brand, marrying two enormous snacking markets – cookies and brownies – into a unique, category-defining product. Brownie Brittle boasts an expansive roster of retail relationships across all formats and merchandising positions, including club stores, grocery, mass market retailers, convenience stores, specialty retailers and airlines.

Second Nature Brands is a leader in the fast-growing snacks and treats market focusing on the health-conscious consumer, with brands including Kar’s Nuts, Second Nature Snacks and Sanders small-batch caramels. The company is owned by CapVest Partners, a London-based private equity firm which primarily invests in consumer staples, healthcare and essential services.

Founded in 2005, Encore Consumer Capital is a consumer products-focused private equity firm based in San Francisco, California.

Oaklins TM Capital in the US served as the exclusive financial advisor to Brownie Brittle, LLC, a portfolio company of Encore Consumer Capital.

Parties
“Encore was honored to be a part of the Brownie Brittle story, helping to build a brand that not only created a category, but changed the way consumers think about sweet snacking. Oaklins TM Capital was an important partner in articulating this story to the market and building the case for Brownie Brittle’s continued momentum and potential. The team brought branded consumer experience, team depth and senior expertise to our sale process, navigating an at times challenging market to complete a successful transaction for the Brownie Brittle’s stakeholders.”

Scott Sellers

Managing Director, Encore Consumer Capital

Talk to the deal team

Craig M. Gibson

Managing Director
Boston, United States
Oaklins TM Capital

Kevin Atchue

Principal
Boston, United States
Oaklins TM Capital

Michael L. Bauman

Associate Director
New York, United States
Oaklins TM Capital

Bradley S. Goldstein

Associate Director
Atlanta, United States
Oaklins TM Capital

Harrison P. Boeschenstein

Associate
Boston, United States
Oaklins TM Capital

Related deals

Den Berk Délice accelerates growth through strategic partnership
Private Equity | Agriculture

Den Berk Délice accelerates growth through strategic partnership

Den Berk Délice, a leading Belgian grower of specialty tomatoes, has entered a strategic partnership with Egeria, an independent investment firm, to realize its next growth phase.

Learn more
Xiel Limited has been acquired by MIS Healthcare
Private Equity | Healthcare

Xiel Limited has been acquired by MIS Healthcare

MIS Healthcare, a leading distributor in medical imaging, has successfully acquired Xiel Limited. This strategic acquisition merges MIS Healthcare’s extensive radiotherapy portfolio with Xiel’s specialized expertise in nuclear medicine, radiotherapy and diagnostic radiology. The merger strengthens both companies’ positions in the rapidly growing fields of oncology and nuclear medicine, promising to deliver exceptional value to the healthcare community in the UK and Ireland.

Learn more
Microfinanciera Fundeser has been sold to Grupo Financiero Atlántida
Private Equity | Financial Services

Microfinanciera Fundeser has been sold to Grupo Financiero Atlántida

Incofin has successfully exited its investment in Microfinanciera Fundeser in Nicaragua through two of its funds: Rural Impulse Fund II (RIF II) and agRIF. It has sold 100% of its stake in Microfinanciera Fundeser to Grupo Financiero Atlántida through its subsidiary, Inversiones Tres Lagos.

Learn more