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Wireless Developer Agency has been acquired by [x+1]

Wireless Developer Agency (WDA), a leading mobile-marketing technology and services firm, has been acquired by [x+1], a digital marketing and data management platform provider. Financial details of this transaction have not been disclosed.

WDA is a leading technical innovator in the fast-paced mobile advertising industry, with direct ties to cellular operators and major media companies.

This acquisition will allow [x+1] to integrate WDA's technology and media sources into the [x+1] Origin Data Management Platform (DMP), adding mobile to its programmatic arsenal.

Oaklins' media specialist team in New York advised the seller in this transaction.

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Reed Phillips

Managing Partner
New York, United States
Oaklins DeSilva+Phillips

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