M&A UPDATE

Cross-border M&A activity in pet food sector is on the rise

The pet food market is thriving thanks to various drivers including an increase in the number of households with pets, growth in spending on high-quality products, and an upswing in e-commerce

In recent times, the pet food market globally has benefitted from certain significant trends including humanization, premiumization and personalization, resulting in the steady growth in quality, introduction of specialized products and the use of healthier ingredients. What’s more, as a sector, pet food is not affected by economic cycles and has seen a strong move towards e-commerce, both of which have also supported buoyancy in the industry.

In our latest report on the pet food market, we look at these and other key drivers for growth as well as different challenges that have to be met. In addition, we provide an overview of both the major international players and various smaller and emerging businesses within niche markets.

We look at M&A and private equity activity, valuation trends and transaction multiples, and present two case studies of transactions, in which Oaklins acted as an advisor.